Media Relations

Works with clients to design PR strategies and plans, develops media and influencer target lists, writes press release and blog content, oversees media outreach, and creates and manages media events. Designs media outreach campaigns to effectively build relationships and maximize coverage.


Supports marketing plan development through competitive research, executive interviews, and messaging. Consults on content strategy to drive SEO results and leads. Amplifies marketing efforts where possible through events, content creation, and outreach.

Social Media

Evaluates social media presence and makes recommendations to optimize return. Develops and manages social media plans and campaigns. Researches social influencers and makes recommendation for best use of spend.


Crafts internal and external strategic communications that builds thought leadership, executive recognition, and trust. Ensures authenticity and consistency of messaging. Content creation experience includes brand messaging, websites, articles, surveys, social media, infographics, and videos. 

Strategy & Planning

Supports changes and shifts in company strategy and responds quickly to ideas and initiatives. Focused on metrics, goals, and prioritization while pushing to find new areas of opportunity. Experienced in PR planning and auditing, event strategy and execution, as well as campaign recommendations and management.

Special Sauce

Since I’ve worked on all sides -- in-house PR and agency, as a blogger and PR professional -- I know how to identify the right stories that will get key audiences to pay attention. I keep it real and with your best interests at heart while providing senior-level guidance every step of the way.  

Services provided on retainer, project, or hourly basis — based on client needs.